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Ethical And Unethical Ways Of Using Social Networking Websites As An Online Marketing Tool

Saturday, 7 December 2013

Strength is obviously crucial particularly when you possess and observe after a web site. Underhanded habits inside making use of social media will be uncontrolled today. This sort of habits can injury the particular strength of one's enterprise and also have an effect on the particular prospect of marketing and advertising the products. Alternatively, there are numerous strategies you need to use to advertise your internet site which can be moral.

Online Marketing Tool

Constantly value the particular level of privacy regarding online users. Understand that networks consist of your genuine local community regarding internet surfers. Thus, if you use social media marketing and advertising, an individual become a member of in which local community. Your organization could have a spot in different local community nevertheless, you haven't any directly to interfere with the particular level of privacy of men and women inside online community. Steer clear of spamming friends and family on your own social media web sites.

Online sites for instance Fb and also Friendster are increasingly being employed by different myspace and facebook internet marketers to have world wide web targeted traffic with their organizations. This is completed in a moral approach simply by leading visitors to an appealing website write-up on your own website, yet spamming internet surfers making use of back links or perhaps photos right to your organization internet site just isn't moral. That will at some point receives an individual restricted simply by engines like google and also social media web sites.

Steer clear of spamming along with your marketing and advertising commercials to your enterprise internet site.

Networks have become aware about spamming styles which can be regarded underhanded training within website marketing method. Trustworthiness and also professionalism and trust with all the social network have become crucial.

When working with networks, constantly get involved together with strength and also trustworthiness. Initial, you should be a part to be able to get involved. You should sign up yourself to teams which can be strongly related your organization. Socialize inside local community and also present in your co-members which you have experience in the specific industry which usually is related to the products.

products and services online marketing
The content that you publish on the social networking website must be good quality and relevant to the people on that site. Avoid being too pushy to the online community for your products or services. Avoid misleading information referencing your products or services. Criticizing your competitors is unethical.

Ethical practices in using social networking websites as a tool for online marketing have no specific guidelines; however, it is wise to seek at least some basic knowledge of on media law to know the potential risks for yourself and your business. Just google the term ‘media law’ and you’ll find plenty of good information.

Online Social Networking Positive Aspects

Friday, 6 December 2013

benefit to online social networking
What happens when you put different people into one room together?

You get an introduction to online social networking positive aspects. In the social networking community, there is one true fact, when you have passed the small talk you get to the animated, juicy, revealing conversations. People then find out that they have a lot in common. This is one great benefit to online social networking.


Everyone rushes to chime in and share his or her thoughts in this growing and ever popular online medium. If you have not tried it, you are missing a lot of the online social networking positive aspects you may want to enjoy.

Let the Fun Begin

• Connect with people and build relationships by sharing thoughts. Before you know it, you will be an active member of the community.
• Seniors join social networking sites to expand their horizons and find out what others are doing. They can stay in touch with old friends who moved away. It helps combat loneliness.
• Students enjoy educational opportunities where lesson topics, research, creative ideas, and interactive discussions are at their fingertips.
• Connect with people who share your same specific interests and activities. If you love football, you may join the "your team" football fan club, and have fun at the online tailgate party.
• Easily build a network of contacts in the Business World, which could lead to advancement opportunities.
• Get the dibs on trends and jobs.
• Share photo galleries, videos, initiate surveys and polls.
• Create a network of unlimited contacts. There is no limit to the number of friends you can have.
• Have fun swapping delightful recipes.
• If you like entertainment, hook up with "life of the party" individuals to share jokes, have fun, and lots of laughs. I have even witnessed someone leave and return with virtual martinis.

When you join some of the current sites out there, you will see that the online social networking positive aspects will also include some of the following methods for interaction:

• Email – text, image, and even video
• Instant messenger – text, image, and video
• Web casting
• Blogging
• Pod Casting

Within a brief period of time, the online social networking positive aspects have evolving dramatically. Existing sites also feature the following functionality to users:

• Finding individuals, like old classmates for reunions or friends you lost contact with
• Makes it easy to build and manage directories of contacts
• Allows you access management to your identity and contact list
• Enables you to easily connect with people in your own network
• Offers capabilities for content sharing with your network friends


the online social networking positive aspects
So what does social networking hold for you? There is no better way to express your self freely with people who are eager to listen. There are millions of frequent visits, sometimes daily from people who want to meet you and hear your thoughts. If you want to make new friends, this is a great way to make a new connection.

NEWS: Pacific youth share their stories in new climate change media


APIA, Samoa ---- Twenty-two media articles of compelling, youth-driven media were launched internationally Thursdayas part of the Australian Aid-funded PACMAS initiative A2C2 (Action Against Climate Change).
These media pieces include TV, radio, online and print stories on climate change science and solutions. The productions are now being disseminated through a new website (www.apidae.com.au/A2C2/) dedicated to sharing the ‘voice of Pacific youth’ on climate change.
Over the last four months high school students from Samoa, Vanuatu, Kiribati, and Tuvalu as well as university students from the University of the South Pacific (USP) and the National University of Samoa (NUS), have been script writing, producing media products and presenting their work at national and regional showcase meetings.
full article

ARTICLES: 'Children's Rights Not Getting Enough Attention in Media' (INDIA)

Thursday, 5 December 2013


Journalists have the power to change the way children’s rights are perceived and enforced in the country and so have a duty to educate themselves on the various aspects of child protection issues before they publish news in the media, said Rita Panicker, founder-director of Butterflies, a Delhi-based NGO that works for the empowerment of children here on Tuesday.
She was presenting a session at a workshop on child rights for media persons organised by Kerala State Commission for Protection of Child Rights.
“Media persons should not get carried away by whims or emotions and not fall into the trap of demonising juveniles,” said Panicker, speaking on ‘What media can do to promote child rights’.
full article

ARTICLES / AWARDS: The OneMinutesJr Awards 2013

Youth Filmmaking: Big Screens, Big Experiences

By Karen Cirillo

AMSTERDAM, 30 November 2013 - The lights dimmed in a sold-out theatre as OneMinutesJr videos took to the screen.

The theatre screening was part of the International Documentary Festival Amsterdam (IDFA), where the 2013 OneMinutesJr Award-nominated videos were having their big-screen debut as part of the annual Awards and Masterclass.

The events, hosted by UNICEF, the One Minutes Foundation and IDFA, celebrated the best one-minute videos made by young people around the world.  In the audience were 9 of the 15 awards nominees from Bosnia and Herzegovina, Cambodia, Georgia, Libya, Mexico, Pakistan and Ukraine, who were invited to The Netherlands to participate in the Awards events.  They were joined by five local Dutch youth who would be joining the Masterclass. 

The fifteen videos screened were nominated for the 2013 OneMinutesJr Awards in three categories: (Self)-Portrait, Inside-Out and One Minute of Freedom. They were selected from over 300 videos produced during UNICEF-sponsored workshops in 15 different countries over the past year. The awards were presented at a ceremony later in the weekend.

full article

NEWS / AWARDS: Council of Europe honors director

The jury of the Council of Europe Raoul Wallenberg Prize awarded its first-ever prize to Elmas Arus, a young Roma film director from Turkey. The 2014 prize recognizes Arus’ outstanding contributions to raising awareness about the conditions of the Roma people in Turkey and elsewhere. 

 “The hard work carried out by Arus, with courage and perseverance, is a truly impressive contribution to the fight against deep-rooted prejudice and discrimination suffered by Roma populeated an hour-long documentary on the challenges of the different Roma groups in Turkey. Subsequently, Arus established the Zero Discrimination Organization, which has paved the way for other similar groups: there are now over 200 Roma associations in Turkey. Her work has played a crucial role in the elaboration of the Turkish government’s “Roma opening” policy of 2009.

full article

ARTICLES: Meeting Youth Around the World - the OneMinutesJr

Wednesday, 4 December 2013


"I’ve been coordinating the global OneMinutesJr. initiative since 2007. The project is an arts-based video initiative that seeks to capture the voices and expressions of youth on issues and subjects important to them. These viewpoints are captured in one-minute videos that are then shared through a multitude of platforms.
In the past six years with the OneMinutesJr., I have met over 450 different youth around the world. There is no one “profile” for the young people that participate in UNICEF’s arts-based one-minute video project. But this uniqueness means that each workshop is a new experience, a chance to meet another diverse group of children."
full article

NEWS: Call for law to monitor media content watched by children

DOHA: Industry experts from the fields of policy, production, psychology, regulation and acting discussed how to reduce the amount of violence children are exposed to during the final industry session at the Ajyal Youth Film Festival.

The panel on ‘Media violence and our children: How much is too much” was chaired by Qatar’s Head of Theatre at the Ministry of Culture, Arts and Heritage, Saad Bourschied.

A variety of questions were raised, including the need for laws and legislation, enforcement of regulation and whose responsibility it is to monitor what media content children are consuming.

Sheikha Najla bint Faisal Al Thani, Director at the ministry, discussed the increase in video game sales in the country, highlighting positive and negative effects this medium can have on the younger generation. 

However, she suggested there is still work to be done to ensure that parents choose the right games for their children to play.

full article

NEWS: $1.25 million NSF grants explore media characters' role in early learning

DECEMBER 3, 2013 –AN INTERACTIVE CHARACTER ON a screen that responds to preschoolers and gives them feedback on an early math skill will be part of research conducted with nearly $1.25 million in grants to a Georgetown professor from the National Science Foundation (NSF).

Sandra Calvert, professor of psychology in Georgetown College and director of the Children’s Digital Media Center, has received two grants that allow her to explore the influence of media characters such as Elmo and Dora the Explorer.

Calvert notes that “More than any other generation, our children now spend their time with media characters from the earliest days of their lives.”

full article

NEWS: Children's ombudsman looks into social media abuse, privacy (THE NETHERLANDS)

Tuesday, 3 December 2013

The children’s ombudsman Marc Dullaert has started an inquiry into the ways childrens’ right to privacy is being infringed on social media networks.

In particular, Dullaert says he is concerned at the way photographs and personal information is being abused on channels like Facebook and Twitter.

full article

ARTICLES: Report children’s successes media told (ZAMBIA)

Monday, 2 December 2013

The Government has urged the media to avoid reporting on children only when something negative happens to them but also highlight successes they score during their growth and development process.

Minister of Information and Broadcasting Services Mwansa Kapeya said at the Media Institute of Southern African (MISA) regional childrens' reporting awards that the Government attached great importance to the welfare of children as evidenced from the creation of not less than three Government ministries that had a direct bearing on the welfare of the Zambian children.

Mr Kapeya said the Government had continued to undertake wide and decisive measures aimed at promoting children's rights against harmful practices such as child labour and other social vises that stifled their growth and development.

full article

NEWS / AWARDS: OneMinutesJr nominees warm up for annual awards ceremony in Amsterdam

Saturday, 30 November 2013

AMSTERDAM, 29 November 2013 - The nominees of the 2013 OneMinutesJr awards have come together in Amsterdam for a filmmaking masterclass and the annual awards ceremony this weekend.

15 films have been selected by a mixed youth- and adult-jury in three categories. Nine of the films were produced in the CEECIS region, namely in Bosnia and Herzegovina (3), Ukraine (4), Georgia (1) and Armenia (1). The other nominees come from Mexico, Vietnam, Cambodia, Libya and Pakistan.

full article

ARTICLES: Child online protection made paramount by UNICEF and the ITU

The Global Youth Summit: BYND 2015 gathered together youth from all over the world to convene on using technology for social good, and gave them a chance to influence UN decisions

Technological innovation has advanced in unprecedented ways over the past decade. Digital and mobile technology, when used safely can give children and adolescents the chance to make a difference and voice their concerns in schools and communities. With the right tools and information, young people are better placed to access opportunities for healthcare, education and employment.

UNICEF and the International Telecommunication Union (ITU) have been closely collaborating on two specific work streams, giving children and youth a voice in a digital era: the Global Youth Summit: BYND 2015and the draft Child Online Protection (COP) Guidelines.

full article

EVENTS: Call for more focus on children and youth

DOHA: Industry representatives from around the world have underscored the need to produce more local content for children to be able to develop a clear sense of cultural identity, at the ongoing Ajyal Youth Film Festival.

“One of the most important factors today is that our children are learning only one language. This forces children to become global citizens and we are running the risk of losing touch with individual cultures and language. We need locally produced children’s content that reflects regional lives” said Sami Raffoul, CEO, Pan Arab Research Centre.

Fatma Mohamed Alloo, Board Member, Zanzibar Film Festival said, “It’s important that the content you create relates to people’s lives, youth need to create their own content”. Christine Mendoza, Director of Research and Evaluation at Education Video Centre, USA added “We need more media by youth, for youth.”

full article

EVENTS: Belarusian-Russian Forum of Young Journalists expands its borders

Thursday, 28 November 2013

MOGILEV, 27 November (BelTA) – The Second Belarusian-Russian Forum of Young Journalists "Common Vision for the Future" opened in Mogilev on 27 November. It brought together more than 150 participants from Belarus, Russia, Kazakhstan and Armenia, and also media experts and heads of leading media outlets from four countries, BelTA has learnt.

"It is a very timely and important event in the integration processes taking place on the post-Soviet territory. In fact, Belarus is creating the single international community of young journalists. It is important that this was the suggestion of the young journalists themselves. At the first forum held in Gomel last year they suggested making it permanent,” Information Minister of Belarus Oleg Proleskovsky said when opening the forum. 

According to the Information Minister, this project is completing the year of international journalistic work which was conducted by the Information Ministry in Belarus. Among the major events were the international exhibition of traditional mass media, international media forum, the Russian Press Congress, the Forum of Creative and Scientific Intellectuals, and today’s Belarusian-Russian Forum of Young Journalists.

“I am happy to see the interest in the project growing. It gathers more participants. Today in Mogilev we see, as it is now fashionable to say, the integration core - young journalists of Belarus, Russia, Kazakhstan and Armenia. The main objectives of the forum are to enhance professional communication skills of youth, promote media, development, professional and international communication, and to form the single media community of Belarus and Russia. We also set a task to introduce our guests from other countries to Belarus. It is no coincidence that the first forum was held in Gomel, the second is hosted by Mogilev, the capital of culture of Belarus and CIS. The third one in 2014 is planned in Vitebsk and Grodno Oblasts,” Oleg Proleskovsky said.

full article

ARTICLES: UNICEF Uganda's U-report: giving young people a voice

Wednesday, 27 November 2013

An innovative mobile-based application is enabling Uganda's young people to offer up their views on everything from economic empowerment to immunisation

When UNICEF Uganda launched the innovative "U-report" tool in May 2011, the idea was to harness both the high level of connectivity and the proliferation of mobile phones in the country to give young people a voice. It was – and still is – an established fact that Uganda has one of the youngest populations in the world, with more than 55% of its people aged zero -18 years. On the other hand, access to mobile phones was estimated at 48%, which meant that creating a mobile-based application to amplify youth voices and empower them to speak out on issues affecting them was realistic.

UNICEF subsequently worked with telecoms providers and other partners to create U-report, a free SMS-based platform through which young Ugandans can speak out on what is happening in their communities across the country, and work together with other community leaders for positive change. Young people simply text the word "JOIN" to the toll-free 8500 short code and become U-reporters after answering a few prompted questions. U-report has grown fast in its first two years, with just under 250,000 young people currently registered and active on the network.

full article


EVENTS: Festival aims to bring together film and media experts

Tuesday, 26 November 2013

The inaugural Ajyal Youth Film Festival, presented by the Doha Film Institute from November 26 to 30 at Katara the Cultural Village, aims at introducing an extensive array of industry events held under the theme “Our Children First!”

The festival which has among its highlights 65 films from 30 nations, features a two-day Industry Forum that spans the spectrum of film-making and the media.

On November 27 and 28 there are discussions of the importance and influences of media and the impact it has on younger audiences.

“Our Children First!” forum aims at shedding light on every facet of media through a hands-on approach by highlighting the spoken word, rhythm, song, poetry, and technology, in sessions led by experts from the regional and international film industry.

full article

Call for Entries: PRIX JEUNESSE INTERNATIONAL 2014

Friday, 15 November 2013



For contest rules and entry forms go to


See you in Munich for PRIX JEUNESSE INTERNATIONAL 2014!

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ARTICLES: Teenagers say goodbye to Facebook and hello to messenger apps

Tuesday, 12 November 2013


Facebook made a startling admission in its earnings announcement this month: it was seeing a "decrease in daily users, specifically among teens". In other words, teenagers are still on Facebook; they're just not using it as much as they did. It was a landmark statement, since teens are the demographic who often point the rest of us towards the next big thing.
Their gradual exodus to messaging apps such as WhatsApp, WeChat and KakaoTalk boils down to Facebook becoming a victim of its own success. The road to gaining nearly 1.2 billion monthly active users has seen the mums, dads, aunts and uncles of the generation who pioneered Facebook join it too, spamming their walls with inspirational quotes and images of cute animals, and (shock, horror) commenting on their kids' photos. No surprise, then, that Facebook is no longer a place for uninhibited status updates about pub antics, but an obligatory communication tool that younger people maintain because everyone else does.
full article

NEWS: Angola: UNICEF Presents Basic Principles for Child's Reporting

Saturday, 9 November 2013


The United Nations Children's Fund (UNICEF) presented on Thursday in Luanda a reporting that reads the basic principles of how media should draft journalists' stories about children and young people.
According to the document divulged in the ambit of Workshop about "Child and Women in Media", these principles are aimed to support the journalist in their stories regarding the issues that affect the children and guide the journalists to write stories ethnically and serve public interest without endangering the children's right.
full article

ARTICLES: 2 hours web time for children - doctors

Sunday, 3 November 2013


London - Children should spend no more than two hours a day on the internet, according to official advice from doctors, amid fears it can lead to obesity, bullying and lack of sleep.
The American Academy of Pediatrics said the limit also applied to watching TV and that smartphones and laptops should be kept out of youngsters’ bedrooms.
full article

NEWS: Digital Kids: how children are using devices, apps and media in 2013

Thursday, 31 October 2013


A day-long liveblog covering the latest research, trends and views on children's changing media habits
Any word-cloud about what kids are doing digitally will see Minecraft looming large, as above. Angry Birds, Temple Run, FIFA and Minion Rush all feature too.
The latter is somewhat under the radar for the wider games industry, but Despicable Me: Minion Rush (to give its full title) is something of a mobile monster: 100m downloads in three months on iOS and Android earlier this year.
full article

OPPORTUNITIES: German companies offer internships for journalists (BALKANS)

Wednesday, 30 October 2013



Young journalists with good knowledge of English or German from Albania, Bosnia-Herzegovina, Croatia, Kosovo, Macedonia, Montenegro and Serbia can apply.
The Internship Program of German Business is offering graduates and students a three- to six-month-long internship at leading German companies.
The interns will receive an allowance financed by the Federal Ministry for Economic Cooperation and Development. Participating German companies cover the cost of accommodation and health insurance.
more info

DEADLINE APPROACHING: Young voices against poverty: What would you change? Have your say!


The EDD13 video contest 'Young voices against poverty' encourages children and young adults aged between 13 and 24 to make their voices heard in the dialogue on addressing global poverty. The task is to create a short video (120-seconds max.) that showcases visions for the world in 2030 and ideas for eliminating poverty.
There will be four contest winners who will each receive an all-expenses trip to Brussels to attend European Development Days (26-27 November 2013) and have their video screened and made available on the website. The winners will be determined by those videos attracting the highest number of votes on Facebook.
The final deadline for submissions is 1 November 2013 and winners will be announced on 5 November 2013.
more info

NEWS: Students in media training workshop (PACIFIC)

Tuesday, 29 October 2013


In recognition of their potentials, about 20 students are attending a two-day workshop in Labasa to strengthen their participation in development.
Facilitated by the Live and Learn Environmental Education, the journalist forum is aimed at creating an advanced profile to the central role of children in the pursuit of peace, including children's roles in public education through media and formal education.
Formal education program co-ordinator Makelesi Batimala said the three-year project aimed to benefit more than 25,000 children under the age of 16 and to establish a large-scale network of 1800 schools and 2000 teachers in Fiji, Vanuatu, Papua New Guinea and the Solomon Islands.

Ladee update..blinded with science

NEWS / AWARDS: Little girl’s struggles wins 2013 Asia-Pacific Child Rights Award


The heart-rending story of a small girl's struggle in a Manila slum has won this year's Asia-Pacific Child Rights Awards for broadcasting.

Reel Time: Bone Dry, a documentary by GMA Network, spotlights child malnutrition in the Philippines, where two in ten children are undernourished. 

Filmed in the Tondo district, one of the most poverty-stricken areas in the country, the documentary tells the story of Mary Rose, a 10-year-old whose height and weight are those of a five-year old child. She lives with her five siblings, who have all been diagnosed as severely malnourished.

The award, created by the ABU, UNICEF and the CASBAA media association in 2001, is given annually to the best television program produced in the Asia-Pacific with a focus on children's rights. It is being presented on 24 October during the CASBAA Convention in Hong Kong.

full article

NEWS / EVENTS: Chicago International Children’s Film Festival showcases 43 countries

heir fill at the 30th annual Chicago International Children's Film Festival, which gets underway Saturday. Organized by Facet's Multi-Media, it offers a wide array of movies for all tastes.

This year the CICFF features more than 280 films from 43 countries, selected from more than 3,000 entries. In addition to the films, there also are post-screening Q&As with filmmakers, interactive workshops and filmmaker-led seminars all aimed at sparking the imaginations of the next generation of film lovers.

full article

First sports talk show host I really listened to

Thursday, 24 October 2013

Bill Mazer was “the Amazin’” sportscaster that several generations of today’s broadcasters and writers grew up on. He’s just died at 92, having been retired only since 2009, says the New York Times. Bill came to NYC from Buffalo in 1964 to work at then-talk WNBC (660), hosting a 4:30 to 6pm sports talk show – an unusual thing in those days. He went to WOR radio (710), CBS TV, then WNEW television in 1971. He was heard on WFAN, the very first all-sports station (then on 1050). He stayed on that frequency after a sale, to anchor a liberal morning talk show at WEVD for ten years. His last gig was at Bill O’Shaughnessy’s WVOX in Westchester County. O’Shaughnessy says “Bill was knowledgeable about damn near everything.”

suns getting nasty

The sun emitted a mid-level solar flare that peaked at 8:30 pm EDT on Oct. 23, 2013. Solar flares are powerful bursts of radiation. Harmful radiation from a flare cannot pass through Earth's atmosphere to physically affect humans on the ground, however -- when intense enough -- they can disturb the atmosphere in the layer where GPS and communications signals travel. Such radiation can disrupt radio signals for as long as the flare is ongoing, anywhere from minutes to hours.
To see how this event may impact Earth, please visit NOAA's Space Weather Prediction Center at http://spaceweather.gov, the U.S. government's official source for space weather forecasts, alerts, watches and warnings.
This flare is classified as an M9.4 flare, on a scale from M1 to M9.9.  This rating puts it at the very top of the scale for M class flares, which are the weakest flares that can cause some space weather effects near Earth. In the past, they have caused brief radio blackouts at the poles.  The next highest level is X-class, which denotes the most intense flares.
Increased numbers of flares are quite common at the moment, since the sun is near solar maximum. Humans have tracked solar cycles continuously since they were discovered in 1843, and it is normal for there to be many flares a day during the sun's peak activity.
 

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